IMCertified Coach Joel de Bem. PainCave Academy Co-Founder
You came looking for one race. What if it were only the first of many?
Plans of 15, 30 or 45 weeks that start today and end exactly on your race day. But the finish line isn't the end — it's the next starting line.
Recent research shows only about 5% of runners chase pure performance. The vast majority run for health, experiences and lifestyle. That's why, when you visit our site, our coach and the Pain Cave Academy ecosystem help you build your race calendar for the year — always a next goal, always a community.
15 wks — USD 196 · 30 wks — USD 363 · 45 wks — USD 545
Start on our official site — the full lineup, the best value and the right plan for where you are right now:
👉 Build my race calendar
Prefer to go straight to your specific race plan? Click here »

From your first workout to race day.

Over a decade. 24+ countries. Thousands of finish lines.
Our methodology was forged coaching real athletes across more than 24 countries over 10+ years — from a first 5K to the marathon. Road experience, not spreadsheet theory.
Who's behind your training

Athletes who already run with us


IRONMAN® is a registered trademark of the World Triathlon Corporation, cited here only as a reference to the type and format of the event.