Hey friend, I'm Coach Alison, and I'm a cycling performance coach. I founded Veloqi Cycle Coaching because when I was trying to improve my cycling the advice given didn't always work for me, and there were very few coaches I felt I could relate to. Whilst studying for my degree in cycling performance I found there was a huge gender disparity in sport science, and that most of what we know about training and nutrition is actually based on male physiology.

I have since founded the We Go Far coaching program for badass cyclists that want to take part or compete in multiday events and races, and co-founded the Beyond Cycling Club, with my biz bestie Elle Linton, for women who want to improve their cycling in a fun, inclusive and supportive community. I am also the Performance Coach for the Ultra Distance Scholarship, supporting three riders a year.

I have made it my mission to empower adventurous diverse & marginalised cyclists by helping them achieve audacious goals through a proven holistic framework, whilst also disrupting the status quo and supporting projects to increase diversity in our sport.