Hi, I'm Simon Ward, UK based Triathlon Coach and founder of TheTriathlonCoach.com. and the SWAT Inner Circle
I have 30 years of triathlon experience including 25 as a coach, tutor and coach educator. I am a tutor on the British Triathlon High Performing Coach Programme (HPCP) and have delivered this for the last 15 years teaching most of the current L3 coaches in the UK.
I'm a firm believer that for Age Group athletes creating a harmonious environment to train with exceptional health and a balanced approach to life are the foundations of good performance. I have coached many athletes who have achieved personal bests, including Kona qualification, not through the maximum amount of training but by being happy and consistent.
My coaching philosophy has always been this -"Do as little as necessary to continue improving, rather than as much as possible!"
Oh and if you are wondering whether I can appreciate what you will be going through, the answer is yes I can. I've been competing in triathlon since 1987 and during that time I've started 20 Iron distance events and completed 18 including The Ironman World Championships in 2017
If you purchase one of our programmes I guarantee that you'll achieve your goals without it taking over your whole life.
I look forward to welcoming you to 'my tribe'.