I have 15 years experience competing in Endurance events of all types and distances, along with multiple Triathlon Age-Group and Overall wins I also won British Age-Group Champion Titles at Sprint, Olympic and Half-Ironman, before going 9:06 at my first Iron Distance race. In my 2nd IM race I went 8:39 at IM Copenhagen, the 2nd fastest AG time in the world that year, coming 9th overall. I then raced LD professionally for 5 years all over the world, gaining 8 top 10 finishes at Ironman and Challenge events, including coming 5th at Ironman Nice, 7th at Ironman Kentucky and 7th at Ironman UK 70.3. I have recorded multiple sub 55min swim and sub 4hr30min bike splits, plus an Ironman Marathon PB of 2hr57min. I quickly nurtured a thirst for learning more about the Science behind Physiological fitness and Training principles, applying this at first to get the best out of myself. Having coached myself from a beginner to pro-level around a full time job, I have the knowledge and experience to know how to achieve results at the highest levels around a busy, hectic schedule and how to use the best training methods at the right time. My philosophy of training is based around specificity. The principles of training remain constant, but applying them differs from person to person in it’s physiological demands based on an individuals strengths and weaknesses and how best to deal with athletes on a personal level so they respond in the right way to their training stimulus.