Level 1 coaches have passed the TrainingPeaks accreditation course and have shown that they have the knowledge and skill to help you reach your goals.
Franklin, MI , United States
English
- Triathlon
- Road Cycling
- Running
- Duathlon
- IRONMAN
- Swimming
- Personal Training
- High School Cross Country
- Collegiate Cross Country
- 1-on-1 Coaching
- Consultations
- Group Coaching
- Remote Coaching
- Strength Training
JLX Coaching delivers science-based, fully personalized endurance and strength coaching for busy athletes balancing training and life. Led by IRONMAN U, ACSM, and USAW-certified coach Joey Lewand, athletes receive tailored training plans, bi-weekly 1:1 calls, 24/7 communication, and guidance on nutrition, recovery, race-week strategy, and gear selection. Athletes also gain access to bi-weekly group calls and a team community for accountability, education, and support throughout their journey.
I'm Joey Lewand, the founder and head coach of JLX Coaching. I'm currently studying Applied Exercise Science at the University of Michigan School of Kinesiology, where I also work as a strength and conditioning intern with the University teams. Everything I do as a coach is rooted in both the science I study every day and the real athletic experience I've built competing myself.
I got my start coaching strength and conditioning at the high school and collegiate level before shifting my focus to endurance sports. I completed my first full IRONMAN in under nine months of training with zero triathlon background — and that experience taught me more about building athletes than any textbook could. Since then I've competed in multiple Ironman 70.3s, marathons, half marathons, and shorter triathlons, so I understand firsthand what every stage of this journey actually feels like.
I hold certifications as an IRONMAN U Certified Coach, ACSM Certified Personal Trainer, USA Weightlifting Level 1 Coach, and Precision Nutrition Level 1 Coach. I’ve worked with 500+ D1 athletes and currently work with athletes — from first-timers chasing their first finish line to competitive age-groupers going after podiums — and every single one gets personalized programming, daily communication, and real coaching.