Christine Fletcher   Brite Coaching

Brite Coaching is a Canadian-based coaching business that works with individuals and companies with a vision towards endurance-based goals in cycling, triathlon, mountain biking, cross country skiing and running. Our local team of expert coaches offer both hands on and web-based coaching services to athletes around the Globe. We offer real world training and racing experience as well as exercise physiology and athletic development expertise.


Christine Fletcher is the founder and head coach of Brite Coaching as well as a professional triathlete specializing in long course events. A McGill University graduate of Fitness Education and Exercise Science, Training Peaks Certified, USAT Certified Coach, an ex-pro cyclist, avid skate skier and 38-time Ironman (6 times at the Hawaii Ironman World Championships), Christine breathes participation in to everything she does. Her resume of race experiences is endless including 10km's, half & full marathons and ultras, adventure racing, major USA & Canadian cycling races (Redlands, Columbia Plateau, Tours, etc), skate ski racing and all distances of triathlon.

In the fall of 2014, Christine began an indoor cycling program for cyclists, triathletes and mountain bikers. The success of the program spun off into specialized training camps, beginner workshops and women’s only cycling programs. Despite continuing to race herself, Christine is focused on the growth of Brite Coaching and extending its reach of cycling services to new and avid riders. Prior to Brite Coaching, Christine worked in marketing, sponsorship and fundraising before joining her family’s sporting good business for 15 years.


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Preferred Athlete Levels

Beginner, Intermediate, Advanced, Professional


1-on-1 Coaching, Consultations, Group Coaching, Local Coaching, Remote Coaching, Strength Training, Nutrition, Mental Skills, Training Camps

Sport Types

Triathlon, Road Cycling, Running, Mountain Biking, Cyclocross, Duathlon, IRONMAN, XTERRA, Swimming, Cross Country Skiing, Skiing, Adventure Racing, Corporate Wellness


English, French


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