Adam is an IRONMAN U Certified Coach and a TrainingPeaks Level 1 Accredited Coach with an M.S. in Software Engineering and a B.S. in Computer Science. A lifelong athlete, he brings over a decade of race experience to his coaching. Adam is a 4x IRONMAN All World Athlete, an 11x IRONMAN 70.3 finisher, and a USAT Age Group Nationals qualifier. Before discovering endurance sports, he competed in wrestling and soccer from youth through high school. Passionate about competition and the science of endurance sports, Adam leverages his expertise in computer science and data analytics to optimize annual training plans and individual training cycles. Recently, he coached an athlete to qualify for the 2025 IRONMAN 70.3 World Championship in Marbella, Spain. Professionally, Adam manages a team of software developers for a major international retailer, specializing in eCommerce software development and integrations. He lives in Sugar Grove, Illinois, with his wife and twin boys.

Adam believes that consistent communication and self-discipline are the keys to a successful racing season. He works with athletes to create tailored plans that align with their specific goals while emphasizing the importance of the journey as a whole. He believes that helping athletes rise to challenges, adapt, and find fulfillment in their abilities is just as important as reaching the finish line. Ultimately, it’s about finding joy and purpose in life, having fun, and staying healthy.